INNOVATION ＆NEWS IN MARKETING ACTIVATION – SEPTEMBER 2013
TECHNOLOGY Online Platform reduces artwork costs -
Clients can expect dramatic savings in artwork costs by opting into our innovative Online Editor offer, a real time collaborative platform that allows clients to review, comment, approve and edit their artwork online without having specialized skills and software. To learn more, please speak to your account manager at Icicle or email us at info@iciclegroup.com.
PRINT Colour Management
is the answer to
brand consistency
Brands no longer have to rely on the human eye to judge the accuracy of the reproduction of brand visuals and logos. Icicle is implementing technology-driven colour management programmes to tackle the challenge. Compliance is objectively measured, monitored and guaranteed. The proven method enhances consistency, reduces subjective disputes in the workflow, and delivers better performance of colours and image standards for brand conscious clients. To learn more, please speak to your account manager at Icicle or email us at info@iciclegroup.com
PEOPLE
Icicle’s CEO Bonnie Chan’s
feature on SCMP
